Tuesday, 28 February 2012

Importance of Social Gifting


Gifting is a very popular phenomenon all across the globe and is recognized as a gesture love and care. Periodic exchange of gifts does not only help in maintaining social relationships but also in strengthening them. The idea does not necessarily reflect a materialistic approach, as a gift doesn’t always have to be something very expensive. It should just be able to put your thoughts and feelings across.

There are different gifts for different occasions, whether it’s an anniversary, birthday, Christmas or wedding. And it is not an easy task to choose a gift that the receiver would love to have. For that we must know a little bit about the person’s interests and inclinations so that we can figure out if the gift we are planning to buy will be liked by the receiver or not.

In today’s world we hardly have time to stay in frequent touch with all our friends and relatives and know a great deal about their interest. So when it comes to buying an interesting gift, we are no longer left with a choice but to ask someone who knows the person better if not the person himself. This at times can get a little embarrassing and so does giving an uninteresting present. Both are very much capable of ruining the element of surprise.

There is only one way to be certain of what your friend would like to get as a present for their birthday or wedding or whatever, and that is by getting access to their wish list. Yes, as a child, we all use to make a wish list for our presents but now as we have grown up, we find it very childish to do something like that. We all do have a wish list but we don’t pen it down anymore.

Recently, a social gifting app, GiftBox, has been launched by Invert Logistics. This app allows the users to create an online wish list that all their friends and family members can easily access. The items they all to the GiftBox wish list can be purchased online with just a few simple clicks. What makes this app stand out amongst all the other social gifting apps is the fact it is also available for iPhone and Android users, and they can easily use it on their mobile phones.

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